How do I add a GA4 property to an existing Google Analytics account?

Applies to: Google Analytics 4 (GA4)
Last updated: May 2025

---

Problem

You already have a Google Analytics account—either with Universal Analytics or another GA4 property—and want to add a new GA4 property under the same account.

---

Solution

You can create multiple GA4 properties under one Google Analytics account. Each property tracks data independently, so you can create a new GA4 property without affecting your existing setup.

---

Step-by-Step Guide

1. Go to Google Analytics

• Visit https://analytics.google.com and log in with your Google account.

---

2. Access the Admin Panel

• In the lower-left corner, click the Admin (gear icon).

---

3. Select the Account

• In the Account column (left side), choose the account where you want to add the new GA4 property.
• If you only have one account, it will already be selected.

Note: An account is the top-level container. You cannot move properties between accounts.

---

4. Add a New Property

• In the Property column (middle), click Create Property.
• Enter your Property name, reporting time zone, and currency.
• Click Next, select your business size and goals, then click Create.

---

5. Set Up a Data Stream

• Choose Web, iOS, or Android as the platform to track.
• If you select Web:
  • Enter your website URL
  • Name the stream (e.g., “Main Website”)
  • Click Create Stream

This will generate a Measurement ID (e.g., G-XXXXXXXXXX), which you’ll use to send data to this GA4 property.

---

6. Install the Tracking Code

• Add the GA4 gtag.js to your website, or
• Use Google Tag Manager with a GA4 Configuration tag

See Questions 3 and 4 for full instructions on both methods.

---

Notes

• You can create up to 2,000 properties per account
• Each GA4 property is completely independent—no data or configuration is shared
• This is a good way to separate tracking for different websites, apps, or clients